Can apps help print survive?

Will apps do for the print media what the internet hasn’t? The £347 million Economist Group had more than three million downloads of its app to smartphones and tablets last year. The Financial Times, a sibling of The Economist, had one million downloads of its app since launch in July last year. The New York Times, The Guardian and dozens of other large newspaper groups are reported to have good numbers on app downloads. In India, almost every major media brand has an app or is creating one, though the numbers on downloads remain small.

Read Full Story>>