In Kerala, CPM’s corporate lesson in running media
The CPM in Kerala has set an example in running party-backed media and co-operative ventures successfully. CPM mouthpiece Deshabhimani and party-backed Malayalam Communications, which has news and entertainment TV channels in its bouquet, can match any corporate media enterprise for the way they are run. The 70-year-old Deshabhimani has seven editions in Kerala, one in Bangalore and another in Bahrain.
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