Organised retail cushion against Inflation

Ram Agarwal, a kirana store owner at Kolkata's Salt Lake area, every fortnight walks up to competition in the locality-in his case Big Bazaar and Spencer's Retail outlets-to spy on their product prices. Without surprise, lower prices greet him at every visit. "The kind of deals these retailers provide in some products is impossible to match," says Agarwal, who has been running his shop, Radhe Shyam, for 24 years now. But he does match the retail goliaths when it comes to small pack sizes, which makes up the core of his sales basket. 

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